Adam22: The Story Behind The Podcasting Phenomenon

How Much Is Adam22 Worth?

Let’s talk about Adam22, the online persona of Adam Grandmaison, a podcaster and YouTuber who has built an empire worth $4 million. Known for his podcast "No Jumper," Grandmaison has become a household name in pop culture by interviewing rappers, actors, singers, and live streamers. In recent years, he's also gained attention for his relationship with Lena the Plug, his girlfriend and collaborator in the world of adult content. This guy’s journey is fascinating, and we’re diving deep into it today.

Adam's Early Days

Adam Grandmaison’s story begins in Nashua, New Hampshire, where he was born on November 24, 1983. Growing up, Adam wasn’t your typical kid—he was all about BMX biking. But it wasn’t just about the tricks and the adrenaline rush; Adam had a passion for music, too. He was especially drawn to hip-hop, and one track that really stood out for him was Gucci Mane's "Bricks." That song would later play a big role in his career, but we’ll get to that in a bit.

The Start of Something Big

In 2006, Adam decided to merge his love for BMX biking with his entrepreneurial spirit. He launched "The Come Up," a website dedicated to BMX culture. But Adam didn’t stop there—he expanded his influence by creating ONSOMESHIT, a BMX biking team and clothing line. At one point, the brand even had a retail shop on Melrose Avenue in Los Angeles, California. This was a big deal, and it set the stage for what was to come.

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No Jumper: The Podcast That Changed Everything

In 2011, Adam created the Tumblr blog "No Jumper," inspired by a lyric from Gucci Mane’s "Bricks." The blog quickly gained traction by featuring articles about hip-hop culture and promoting underground artists like Clams Casino and SpaceGhostPurrp. But the real magic happened when Adam rebooted "No Jumper" as a podcast on YouTube. Initially focused on BMX, the podcast evolved into a platform for interviewing rappers and other pop culture figures.

Through "No Jumper," Adam became a key player in the hip-hop community, giving a voice to both emerging and established artists. He’s interviewed some of the biggest names in the industry, including Xavier Wulf, Lil Yachty, Lil Peep, Young Thug, Tekashi69, and XXXTentacion. One of his most notable interviews was with XXXTentacion in 2016, which helped skyrocket the rapper’s career. Today, "No Jumper" boasts over 4.5 million subscribers and more than 1.4 billion views, making it one of the most successful podcasts in the genre.

However, it’s not all sunshine and rainbows. Adam and "No Jumper" have faced criticism for interviewing controversial figures like Richard Spencer and Nick Fuentes, both known for their white supremacist and antisemitic views. Some co-hosts have even left the show over these decisions. Additionally, the podcast has been accused of spreading unverified information, such as falsely claiming that Tory Lanez was found not guilty in a high-profile case involving rapper Megan Thee Stallion.

Adam's Foray Into Music

Adam’s ambitions didn’t stop at podcasting. In 2018, he signed with Atlantic Records and released two non-album singles: "Hard," featuring Tay-K and BlocBoy JB, and "Rivals," featuring Killy and Smooky MarGielaa. But just as his music career was taking off, Adam faced allegations of sexual assault from two women. As a result, Atlantic Records dropped him, putting his music career on hold.

Other Ventures Beyond Podcasting

Adam’s reach extends far beyond podcasting. In 2017, he hosted the inaugural Trap Circus music festival in Miami, Florida, showcasing his love for hip-hop culture. The following year, after the tragic murder of XXXTentacion, Adam organized a memorial event in front of his ONSOMESHIT store in Los Angeles. The event drew over 1,000 people but ended abruptly when police in riot gear arrived and reportedly used rubber bullets and tear gas to disperse the crowd.

Also in 2018, Adam helped promote YouTuber FouseyTube’s "Hate Dies, Love Arrives" event, which unfortunately had to be shut down due to a bomb threat. Adam’s involvement in these events shows his dedication to the communities he serves, even when things don’t go as planned.

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But Adam’s ventures don’t stop there. In 2017, he began creating adult content with his partner Lena Nersesian, known as Lena the Plug, on the platform OnlyFans. The couple gained even more attention when they announced they would release a sex tape once Lena’s YouTube channel hit one million subscribers. That tape, titled "Podcast Smash," was eventually released for free in collaboration with Pornhub. In 2021, Adam and Lena premiered a new podcast called "Plug Talk," where they interview OnlyFans adult film stars and then engage in sexual activity with them after recording.

Adam's Personal Life

In 2023, Adam tied the knot with Lena Nersesian, his longtime girlfriend and adult film actress known professionally as Lena the Plug. Together, they have a daughter, adding a new chapter to their story. Their relationship made headlines in the middle of 2023 when Lena filmed an adult scene with another man for the first time. To celebrate her bravery, Adam gifted her a $400,000 green Lamborghini SUV. This moment sparked a lot of conversation, with NFL player Antonio Brown even expressing interest in being the next man to film a scene with Lena.